A group of BYU MBA students have built a system for classmates, faculty, alumni and anyone with an internet connection to donate directly to organizations in Japan rather than go through a third party such as the Red Cross which sometimes can be slow to give out funds.
“Our mission is to make an immediate, meaningful contribution to the people and families devastated by the earthquake and tsunami in Japan,” wrote Alex Sakaguchi, a second year MBA marketing student.
The website LiftJapan.org lets users donate directly to two organizations that are currently active in emergency response based in Japan − JEN and KnK Japan. JEN is a first responder organization whose efforts go towards restoring a self-supporting livelihood both economically and mentally to people stricken with hardships due to conflicts and disasters. Knk Japan focuses on assisting children affected by the earthquake and tsunami disasters.
“Our objective is to make a difference, not compete for donations,” Sakaguchi wrote. “We are working hard to ensure that funds go towards making an immediate contribution.”
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